Zenni Optical Blog Redesign

A WordPress blog redesign for Zenni that turned the blog into a flexible content hub for editorial, press, and corporate responsibility content. The work translated design requirements into maintainable WordPress templates and content structures for a high-visibility e-commerce brand. Built Advanced Custom Fields with Justuno integration for newsletter sign-ups. Our work with the blog redesign also led to us building out the press room and corporate social responsibility page - Zenni Impact.